Sharon Shrock and William Coscarelli to Address Question mark Users Conference

Joan Phaup
Tel: 800-642-3950

STAMFORD, CT – November 5, 2003 – Instructional design experts and award winning authors Sharon Shrock and William Coscarelli will deliver a keynote address at the second annual Questionmark Users Conference February 24-27, 2004 in San Diego, California.

Shrock and Coscarelli’s talk on “Testing Triage: Critical Decisions for Level 2 Assessments” will open the second morning of the conference for users of Question mark™ Perception™ testing and assessment software. Participants will spend three days discussing best practices in assessment and learning about the latest techniques for deploying computerized quizzes, tests, exams and surveys. Question mark has some 1,800 customers at corporations, colleges, universities and government agencies in more than 50 countries.

Sharon Shrock is professor of instructional development and evaluation at Southern Illinois University, where she is coordinator of graduate programs in instructional design and technology. She has consulted with a number of global corporations in developing criterion-referenced assessment systems. Shrock is the first author of the award winning book, Criterion-Referenced Test Development: Technical and Legal Guidelines for Corporate Training and Certification.

Bill Coscarelli is professor of instructional development and instructional technology at Southern Illinois University and co-author of The Guided Design Guidebook, The Decision Making Inventory, and Criterion-Referenced Test Development: Technical and Legal Guidelines for Corporate Training and Certification. Dr. Coscarelli has been an active testing consultant. He is founding editor of Performance Improvement Quarterly and is past president of the International Society for Performance and Improvement.

“Having Sharon Shrock and Bill Coscarelli share their knowledge of test authoring is very exciting,” said Question mark President Eric Shepherd. “Bill and Sharon are widely recognized not only for their knowledge of effective test authoring but for their ability to explain test writing principles. Our users thirst for training that will help them develop good and fair quizzes, tests and surveys and we thrilled that they were able to fit us into their busy schedules”.

Donald Kirkpatrick, Ph.D., an internationally recognized expert in the field of training program development and evaluation, will speak about “The Four Levels of Learning Measurement” during the opening keynote presentation at the conference.

About Question mark: Question mark has been producing testing and assessment software since 1988, enabling educators and trainers to write, administer, and report on tests and surveys securely using individual PCs, local networks, the Internet, and intranets.

Typical applications of Question mark Perception include exams, quizzes, study aids, diagnostic tests, pre-course skills assessments, and course evaluations. Question mark has offices in the United States, England, and Belgium, with distributors worldwide. Call 800-863-3950 or visit for more information.

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