Questionmark Conference to Explore the Use of Assessments within Social Learning

Questionmark users to meet March 15 – 18 in Los Angeles

Joan Phaup

NORWALK, CT – February 17, 2011 – The role of assessments within social and informal learning will be a key theme of the Questionmark 2011 Users Conference in Los Angeles March 15 -18. Participants will explore fundamental shifts that have taken place over the past three decades in how people learn and the implications of these changes for measuring knowledge, skills and abilities.

A keynote address by Learning Strategist Bryan Chapman on Assessment’s Strategic Role in Enterprise Learning: Innovation and Trends will cite examples of innovative assessment strategies such as: automating regularly-scheduled skill gaps across a global workforce and providing real-time adaptive learning in a live classroom setting using embedded skill-checks. Chapman, who leads the Chapman Alliance in providing consulting solutions that help organizations optimize their strategic learning initiatives, will share practical tips for going beyond traditional models of assessment to shorten training delivery times, motivate learners and improve performance.

The conference, to be held at the Omni Los Angeles Hotel, will bring users of the Questionmark® Perception® assessment management system together for three intensive days of learning centered on technical training, customer case studies, technology demonstrations and best practices for creating and deploying online surveys, quizzes, tests and exams. Participants will network with fellow testing and assessment professionals and meet with Questionmark product managers to influence future product developments. Complete information about the conference is available at

Customer case study presentations will examine the use of Questionmark technologies for internal certifications, diagnostic assessments, simulations within corporate training tests and many other applications. Questionmark customers will also lead a series of peer discussions on subjects ranging from evaluating the effectiveness of training programs to assessment delivery options at academic institutions. Best practice sessions will cover such topics as principles of item and test analysis, the use of learning research findings to improve assessments and the effective use of surveys and course evaluations.

Delegates will also attend product training sessions on basic and advanced authoring techniques, analyzing assessment results, and other topics.

About Questionmark 
Questionmark provides technologies and services that enable organizations to measure knowledge, skills and attitudes securely for certification, regulatory compliance and improved learning outcomes. Questionmark solutions enable reliable, valid and defensible assessments by empowering subject matter experts through collaborative authoring, accommodating participant needs with blended and multilingual delivery and informing stakeholders through timely reporting and meaningful analytics. Further information is available at

The Questionmark Perception assessment management system, available as a licensed, hosted or subscription-based solution, enables organizations to create, administer and report on surveys, quizzes, tests and exams. Complete details are available at Questionmark Blog provides assessment-related news, interviews insights and best practices.

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