Applied Skills & Knowledge (AS&K) and

For Immediate Release

Applied Skills & Knowledge (AS&K) and 
Question Mark Announce Strategic Partnership

STAMFORD, CT - August 20, 2001 -- Question Mark, the leading provider of Web-based testing and assessment software, and Applied Skills & Knowledge (AS&K) a leader in designing, developing and administering surveys and assessments, today announced a partnership to integrate Question Mark™ Perception™ testing and assessment software with AS&K's consulting and outsourcing practices.

AS&K consult with clients on the design and development of such instruments as leadership assessments (360 Surveys), certification programs, mastery testing, skill-gap surveys, pre- and post-training assessments, customer satisfaction surveys, employee attitude surveys, employment tests, and special customized surveys and assessments. These assessments and surveys can be administered by the client through in-house implementation of Question Mark Perception software or by AS&K's outsourcing services utilizing Perception. AS&K's industrial psychologists develop legally defensible high stakes assessments.

"We are excited to be partnering with Question Mark," said Dr. Paul Squires, president of AS&K. "Their powerful and flexible assessment software gives us the capability to provide customers with a full range of web-based survey and testing services including development, delivery and reporting. The bottom line is that Question Mark enables us to provide our customers with a service that is better, faster and less expensive than is possible with any other product on the market."

"Our customers are looking for solutions, not just products," added Eric Shepherd, president of Question Mark. "Our partnership with AS&K provides consulting services that our customers have been asking for. We are excited by the opportunity to work closely with AS&K to help our customers produce powerful and meaningful assessments."

About AS&K
AS&K is a management consulting and outsourcing firm that provides strategic thinking, design, development and implementation services to meet organizational needs. As specialists in measurement, they offer a variety of selection, leadership, organizational development, and training services that provide rapid and measurable ROI. Their clients include Avon, Bristol-Myers Squibb, Chubb Computer Services, Johnson & Johnson, Lucent Technologies, Merrill Lynch, Motorola, Norvartis, Prudential Securities, Inland Paperboard and Packaging, H&R Block, among others. The company's website is www.appliedskills.com.

About Question Mark
Question Mark has been producing testing and assessment software since 1988, enabling educators and trainers to write, administer, and report on tests and surveys securely using individual PCs, local networks, the Internet, and intranets.

Question Mark Perception software allows people to create question files without programming experience or knowledge of HTML. Users can create multiple question banks from which to assemble tests and surveys, organizing questions into topics and sub-topics. They can shuffle questions and answers for each participant and preview sessions to see how they will appear post-deployment. Question types include multiple choice, multiple response, numeric, word response, essay, fill-in-the-blank, matching/ranking, hot spot, drag and drop, and matrix. They can present questions with videos, graphics and a wide variety of styles. The participant receives the feedback that the test author has specified. Answers are then saved to a file for scoring and analysis with Enterprise Reporter, which offers a variety of report formats.

Businesses, governments, schools, colleges, and universities in more than 45 countries use Question Mark software. Typical applications include exams, quizzes, study aids, diagnostic tests, pre-course skills assessments, and course evaluations. Question Mark Corporation is actively involved with the IMS Global Learning Consortium and supports open standards. Visit http://www.questionmark.com for more information or call (800) 863-3950.

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